Indian cricket Team captain Virat Kohli is breaking records both on and off the field of late. Kohli's remarkable success in the last two years has seen his brand value soar up and above, especially after he took over the captaincy from Mahendra Singh Dhoni in Test cricket in 2015. This year Kohli leaped ahead of his former captain to be valued at a whopping $92 million.
Kohli's brand value is also expected to rise up by 20-25% after he became the captain in all formats. Kohli's recent performances in the ODI series against England and the one-off Test against Bangladesh, where he scored his fourth double hundred, is certainly going to help his value increase even further. Right now, he is the most valuable cricketer of India.
Kohli is quickly catching up to Bollywood megastar Shah Rukh Khan, who has been valued at $131 million. Kohli reportedly endorses more than 20 brands at the moment with smartphone maker Gionee and luggage maker American Tourister being the latest brands who have roped him in.
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