Pawan Kalyan Risking With 100 Cr Sales
on Feb 17, 2016
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As Pawan Kalyan's latest movie "Sardaar" is gearing up for a release, the films pre-release business is almost done. And looking at the figures how it is done, no doubt trade analysts are shell shocked.
In areas like Nizam and Overseas, the film got sold out for 21 crores and 10.5 crores respectively. That too it is a non-returnable figure and distributor has to face the loss in case of any under performance of the film at box office. Including 14 crores for satellite and 1.5 crores for audio, the film has made nearly 100 crores pre-release business.
What's doubtful is, if the film could really recover nearly the 85-90 crores 'share' from box office. Though Pawan's Attarintiki Daredi made 82+ crores 'share', now the timing of release and content of the film should really help Pawan's distributors to recover the money. Anyway, Pawan made a huge risk.
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