The Delhi High Court has raised an important question in Aaradhya Bachchan’s case — can the reputation attached to the Bachchan family name legally extend across generations? The court framed several questions while hearing Aaradhya’s suit over allegedly false and defamatory content circulated online.

Justice Anup Jairam Bhambhani questioned whether the reputation associated with a famous surname could be treated similar to the goodwill attached to a trademark and, if so, how far that reputation can flow from one generation to another. The observation has added an interesting dimension to a case that initially focused on protecting Aaradhya from misleading online content.

Aaradhya, through her father Abhishek Bachchan, had approached the Delhi High Court in 2023 against YouTube channels and unidentified individuals over videos making false claims about her health. Some videos reportedly claimed that she was seriously ill and even falsely announced her death. The court subsequently restrained the defendants from publishing such material.

The latest hearing goes beyond the specific allegations involving Aaradhya. The court will examine whether extremely harmful fake news can amount to an intellectual property violation and whether defamation can be treated as an intellectual property right.

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