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Niranjan Reddy Balance: Profits with Hanuman, losses with Double iSmart

Niranjan Reddy Balance: Profits with Hanuman, losses with Double iSmart

Double Ismart in the blockbuster combination of Ustaad Ram Pothinenin and Dashing Director Puri Jagannadh is released on August 15th as Independence Day special. Hanuman producer Niranjan Reddy's Primeshow Entertainment has bought worldwide theatrical rights for Rs. 60 crores (54 crores NRA (non returnable advance) and ₹6 crores returnable advance).

They released the film grandly everywhere and it met with disaster response. The film was a biggest debacle but it's getting decent collections at the box office. Niranjan Reddy is expected to face a loss of nearly Rs 40 crores. This setback is particularly disappointing as it erases the profits he made from "Hanuman."

Niranjan Reddy's financial loss is significant, especially since it comes from a film he did not produce himself. As a young producer with various businesses in the USA, this loss represents a major challenge.

Produced by Puri Jagannadh and Charmme Kaur in Puri Connects Banner, the movie stars Sanjay Dutt in a powerful role and Kavya Thapar as the leading lady opposite Ram.

Sam K Naidu and Gianni Gianneli looked after the cinematography, whereas Mani Sharma provided the music.