If Allu Arjun shot to huge fame as Arya with Sukumar's debut flick "Arya", so is the character Ajay played by Navdeep in Arya 2 and Siva Balaji in the first ever Arya. In that part, Ajay character is negative role and it won attention for Siva Balaji who played it.

After  a long gap, Siva Balaji is coming up  with a film titled Snehamera Jeevitham. He is producing the film himself and Mahesh Upputuri is the director. The film is in the backdrop of the 80s and actor Ajay is playing other friend role in the movie. Sushuma Yarlagadda, a Telugu girl living in USA, is debuting as the female lead. We've to see how far Ajay aka Siva Balaji will succeed with this film.