Allu Arjun is the only hero probably to score two back to back 50 crore 'share' getters with Racegurram and S/o Satyamurthy. And that has expanded his market too. But that is now worrying distributors who are being asked to pay high.

Despite the fact that even Allu Arjun's 50 crore 'share' getters haven't made such a big price in Ceded region, producer Allu Arvind is said to be asking quite high. In its full run, S/o Satyamurthy collected only 6.9 crores share from Ceded area box office, while the selling price of Sarainodu now stands at 8.1 crores for the region. Mega family's close friend NV Prasad is heard investing such a huge stock for Bunny-Boyapati film. Is it possible to recover this chunk of investment?